North America Asia Pacific Germany United Kingdom Chinese Simplified Chinese Traditional Korean Home

 
Product Information
Featured Products
Line Card
RoHS Information
 
 
 
Suppliers
 
 
 
 

 

 
Home > Investor Relations > Press Releases
 
Press Releases

 
FOR IMMEDIATE RELEASE
 

Nu Horizons Media Contact
Wendell Boyd
+ 852 3511 9988
wboyd@nuhorizons.com

Gennum Media Contact
Robin Vaitonis
+1 (905) 632-2999 ext. 2110
vaitonis@gennum.com
 
 

Gennum Expands Distribution Agreement with Nu Horizons

Global Partnership to Drive Additional High-Performance Optical, Analog and Mixed-Signal Sales

Singapore – 17 October 2007 - With a continued focus on global expansion to meet the growing demand for high-performance optical, analog and mixed signal solutions, Gennum Corporation (TSX: GND) today announced it has broadened its distribution agreement with Nu Horizons Electronics Corp. (NASDAQ: NUHC), a leading global distributor of advanced technology semiconductor, display, illumination, power and system solutions. The global agreement gives Nu Horizons distribution rights to sell Gennum's industry-leading line of optical, analog and mixed-signal products, including the industry's first 3 Gb/s optical solution which supports the new Society of Motion Picture and Television Engineers (SMPTE) 3 Gb/s SDI standard. Nu Horizons previously distributed Gennum's products throughout the UK and Ireland.

"Gennum offers a broad suite of world-class products for the video and data communications markets and is a perfect complement to our existing product offering," stated Dave Bowers, president of Nu Horizons distribution division. "As the demand for high-speed data communications solutions continues to grow, we believe that Nu Horizons' successful demand creation model and world-class logistics will add an additional level of design-in and supply support to Gennum's and Nu Horizons' customers around the world."

Nu Horizons will have rights to sell Gennum's extensive line of optical, analog and mixed-signal solutions including serializers, deserializers, equalizers, re-clockers, timing generators, HDMI/DVI receiver solutions, cable drivers and video optical modules. The line includes the industry's only 3 Gb/s optical solution, which was introduced this month at the International Broadcasters Convention in Amsterdam. The new dual transmitter and dual receiver optical modules enable high bandwidth video transport for the delivery of high-definition 1080p50/60 content over a single optical serial link.

"Nu Horizons has a strong global presence, particularly in Europe and Asia which are two key regions for high-definition display and cable technology," said Klaus Mueller, senior vice president of Global Sales for Gennum. "Their complementary product lines and strong strategic relationships with our mutual customers will ensure greater accessibility to Gennum's award-winning optical, analog and mixed signal products."

The agreement is the latest in a series of moves intended to provide greater accessibility to Gennum's extensive line of industry-leading high-performance optical, analog and mixed-signal products for video transport and data communications. Last month, Gennum announced the establishment of new offices throughout Asia and North America, further underscoring the company's commitment to serving its video and data communications customers and positioning itself to capture additional opportunities in these high-growth regions.


About Gennum
Gennum Corporation (TSX: GND) is a leading designer and manufacturer of semiconductor solutions for the global video and data communication markets. A winner of a Technical Emmy® award for advances in high definition (HD) broadcasting, Gennum's broad portfolio of products and technologies include image processors, video timing and transport products, ICs for optical transceivers and backplane interconnects. Gennum is headquartered in Burlington, Canada, and has global design, research and development and sales offices in Canada, Japan, Korea, Taiwan and the United Kingdom. www.gennum.com.

About Nu Horizons Electronics Corp.
Nu Horizons Electronics Corp. is a leading global distributor of advanced technology semiconductor, display, illumination, power and system solutions to a wide variety of commercial original equipment manufacturers (OEMs) and electronic manufacturing services providers (EMS). With sales facilities in 51 locations across North America, Europe and Asia and regional logistics centers throughout the globe, Nu Horizons partners with a limited number of best-in-class suppliers to provide in-depth product development, custom logistics and life-cycle support to its customers. Information on Nu Horizons and its services is available at http://www.nuhorizons.com.

 

 

Copyright © 2008, Nu Horizons Electronics Corp.
All Rights Reserved.
Reproduction in whole, or in part, without the written permission of the copyright holder is prohibited.

Privacy Policy